About Us
We offer two furniture ranges for children’s spaces, made in Reggio Emilia, Italy: PLAY+ SOLID and PLAY+ SOFT. Both ranges are the result of collaborations with over 30 internationally renowned designers, under the artistic direction of ZPZ Partners, an architectural studio based in Modena.
The PLAY+ range of furnishings brings new sensory qualities into children’s environments through visual and tactile softness, varied textures, and a rich, nuanced palette of colours that go beyond the simplicity of red, yellow, and blue. The aim is to create stimulating spaces where children can grow, explore, and shape their identities, offering tools for discovering new ways of experiencing space.
Each piece of PLAY+ furniture is carefully designed with children’s age and level of autonomy in mind. It helps transform the environment into “the third teacher,” fostering creativity and nurturing each child’s sense of individuality.
Our Product Lines
PLAY+ SOFT is a line of soft furniture for children, comprising over 250 products developed with the pedagogical consultancy of Reggio Children and designed by 30+ designers. The range was developed in close collaboration with educators and schools, giving it a strong foundation in both pedagogical research and innovative design.
PLAY+ SOLID is a furniture line built on the belief that a child’s environment is defined by both its spatial and sensory qualities. This includes architecture, furnishings, and the more subtle aspects of space, such as acoustics, colour, light, and the textures of materials.
Designers
More than 30 designers from different countries, coordinated under a single artistic direction, bring exceptional value to our work. They contribute multiple points of view, different ways of seeing, and a rich diversity of cultures to “listen” to and engage with children’s environments, making them deeper, more layered, and more meaningful.
Our design team: